Why should I join you?
That is a question for every leader who is building a team. As a leader, you must have an answer to this question. It may never be asked directly. I have learned that people join people and people leave people. You may have a great company and brand; however, at the end of the day, they are joining YOU. The person they meet for the interview sets the tone for the answer to this question. As the leader, if you have a representative conducting recruiting interviews, you must take ownership and responsibility for the answer. People are drawn to the leader they believe will add value to their lives. So, what is the real value you are bringing to the relationship? Is [...]